Single Reserva Whisky is made by India Glycols and this is the company’s first product in the semi-premium whisky market. They have another product in the vodka category called Amazing Vodka (which you can view by clicking on the link) as well which comes in different flavours as well. And if you enjoy watching video reviews then you can click above and watch the video review.
So this whisky is priced around Rs. 600 in Chandigarh and currently it is available in UP , Delhi , Uttrakhand and Chandigarh. It will soon be available in other states like Rajasthan, Punjab, HP and Mumbai and of couse the prices are expected to be higher at that point. This whisky positions itself in the popular/semi-premium category between Blenders Pride and Royal Stag, both of which are very popular Millionaire brands. Which means that Single Reserva has its task cut out for itself right from its launch phase.
But if you are thinking that India Glycols is a new company who might not know much about the industry, then you would be wrong. Infact chemicals are the primary cornerstone of India Glycols Ltd business and as we know that ENA, Sugar, Chemicals, all of these are by-product that lead to liquor, which means it was only natural that at some point the company would foray into this business. And the company is a massive player in the country liquor market with its popular brand ‘Bunty and Bubbly’, which sells a whopping 1.32 lakh cases a month. We have done a full length interview with the team when these products were launched, so do check that out as well.
So this whisky is manufactured at two different plants, one is at IGLs Kashipur plant which caters to all the States and the other is at their Gorakhpur plant that caters only to the UP market.
When it comes to the Single Reserva Whisky, the new concept of blending has been made with the help and research of none-other than the legendary Peter J Warren and you can see his signature as well on the bottle as well. And if you don’t know this name, then Warren is credited with creating some of the malts that go into creating some of the world’s highest selling whisky’s like Johnnie Walker and J&B. But the actual blend of the whisky is made my Surrinder Kumar, who is already a known name in the industry in India.
If we talk about the packaging then a lot of thought has gone into this and I think the brand is trying to provide a premium experience to the consumer at a semi-premium price bracket. The bottle is well designed and looks great. Deep drawn long caps, typical Single Malt bottle design and excellent colour scheme of labels. Brilliant branding on Labels and Exotic Canister packing.
In terms of the tasting you surely get that peaty and smoky Malt notes. Like a lot of the Indian Malts that we have tasted recently you get that nutty and honey, sweet notes as well.
So what do we think about the Single Reserva Whisky? Well for a price tag of Rs. 600 in Chandigarh, it does provide you with enough to come back to that bottle again. There is some amount of mystery to it for you to enjoy. So does it serve the objective of India Glycols of providing a premium experience in a semi-premium price bracket? We think it does.