Profiles

Dec 2023

Heineken's Five Star Experience

With millennials leaning towards fresher and lighter tipple, Heineken recently launched their Heineken Silver Draught beer in Maharashtra with the aim to make it available...

Aug 2023

A Warm Welcome, campaign that elevates Mansion House brandy

Mansion House, a flagship brand of Tilaknagar Industries launched its new DVC titled ‘A Warm Welcome’ with a digital campaign. The campaign aims to evoke...

Jul 2023

UP becoming the hub of distilleries: UPDA’s Rajneesh Agarwal

Uttar Pradesh better known as the ‘Granary of the Nation’ is the largest sugarcane and wheat producer and the second largest rice producer in the...

Jul 2023

Kimaya Himalayan Beverages clock 100 crore turnover in one year

Abhinav Jindal, founder of Kimaya Himalayan Beverages, outlines the company's growth trajectory What is your impression of the response to craft beers? The craft beer...

Jun 2023

‘Our aspiration of reaching $1 billion sales by 2030 drives our Premiumisation Journey’

With offering some of the best global spirits and portfolio on offer and an aim to establish itself as the home for premium spirits across...

Apr 2023

Pure Water, Harnessed from the Atmosphere

As the industry moves towards sustainability, efforts are being made by global giants to get Carbon Neutral. While majority of this push is still focussed...

Mar 2023

Consumers are slowly moving towards Eco-Conscious Choices

With the industry and consumer moving towards a more eco-friendly and sustainable future, alcobev manufacturers have also initiated their move towards reducing their footprint. As...

Feb 2023

Assam's Rice Wine Goes Global with Entrepreneur's Vision

The sweet mild flavour doesn't easily give it away; a taste so distinct and broad at the same time. First time drinkers find it hard...

Feb 2023

Bacardi bullish about the company’s prospects in India over the next decade

The Art of Botanicals experience aims to open dialogue and provoke thought around finding creative and inspiring ways to move towards a more sustainable way...

Jan 2023

Anheuser-Busch InBev launches Budweiser Magnum whiskey in India

For a numero uno beer brand to become a whisky brand is step in the right direction  especially if the country is India which is ...

Nov 2022

Chandon India says cheers to celebrations and experiences

What is the current portfolio of brands that the company is marketing in India? In India, the company is involved in the import, sales, and...

Jun 2022

Radico Khaitan goes from Local to Global

It has been a long successful journey for Radico Khaitan which first produced supplied extra neutral alcohol ENA to production of their 15 brands, to...

Apr 2022

The Struggle with Counterfeiting in Spirits Industry: Coming out of Covid Crisis

Spokesperson: Mr. Ankit Gupta, Gov Body Member, ASPA (Authentication Solution Providers’ Association) What has been the counterfeiting scenario in the spirits industry during the Covid...

Feb 2022

John Distilleries bullish despite hiccups

Covid has been challenging but John Distilleries is ready to bounce back thanks to the success of its Single Malt Brands. Being based in the...

Jan 2022

Parksons Packaging Ltd. acquires Manohar Packaging, new entity to have presence across India

Manohar Packaging, a leading player in the alcobev industry with a pan India presence has now been sold to Parksons. This gives Parksons a major...

Nov 2021

Oaksmith Whisky – A blend of Scotch Malts, Bourbon and Japanese craftsmanship

The global premium spirits company Beam Suntory has combined its knowledge and expertise of premium spirits from across the globe to bring to India, a...

Aug 2021

Greater Than Gin, yes, what can be?

In the last couple of years, there has been a count of nearly 15 new gins entering the market, reviving the gin spirit, so to...

Aug 2021

Stranger & Sons eyeing top bars of the world

Craft brands in India are currently redefining the perception of premiumness. It is now much more about authenticity, craftsmanship and embracing innovation to produce something...

Aug 2021

‘Black Jewel’, Goa’s first Craft Gin

One common thread among all the craft gin makers is that they are kind of globe trotters and well-heeled. And these journeys make them richer...

May 2021

The New Indian Single Malt: Kamet

Kamet was envisioned by Ansh Khanna and Master Sommelier Ken Fredrickson, who believed India to be one of the greatest places in the world to...

Apr 2021

Bacardi bullish about 2021 despite challenges of 2020

Its been a challenging year to say the least for the Alcobev Industry. But with the industry now seemingly heading in the right direction Anmol...

Oct 2020

‘I believe our business is ready to shift gears’ - Varun Jain, CEO, NV Group

With premiumisation being the mantra for many alcobev manufacturers, NV Distilleries not only looking at pushing its domestic market but also making tremendous efforts in...

Apr 2020

Crafters Taphouse tap International Brewer Allison Higi's expertise

Crafters Taphouse tap International Brewer Allison Higi's expertise Craft beers are growing in popularity and Crafters Taphouse plans to start a Crafters Movement. Crafter's the...

Jan 2020

Accord steps up premium push with high-end Cognac

With brandy being the favourite tipple of the South, little wonder Accord is moving into the Cognac space as the shift to premium becomes the...

Jan 2020

To Mark 75 years of Rampur Distillery, Radico Khaitan launches 'Rampur Signature Reserve Indian Single Malt Whisky ’

To mark 75 years of Rampur Distillery, Radico Khaitan launches a super luxury variant of Rampur Indian single malt whisky in the International market. These...

Jan 2020

Angus Dundee forays into the Indian retail market

Angus Dundee a major player in Bulk Scotch is venturing into the Scotch market with the launch of MacRoys Blended Scotch Whisky. Sanjeev Puri, Regional...

Jan 2020

Keepers of the Quaich award for Kartik Mohindra

Kartik Mohindra, CMO, Pernod Ricard India Pvt. Ltd., shares his feelings on receiving the Keepers of the Quaich award and the raison d etre for...

Dec 2019

Marrying ethanol with petrol the need of the hour

In an interview with Ambrosia, V.N. Raina, Director General, AIDA, stresses on the need to blend 10% of ethanol with Petrol to save valuable foreign...

Nov 2019

Bio Liquors: Keeping up the spirit

We are world’s first and only bio liquors/herbal liquors company which is focussed on making health functional liquors derived from extensive research and development in...

Oct 2019

Illicit alcohol trade gives hangover to the nation

Mr. Nakul Pasricha, President Authentication Solution Providers Association gives insights on the cons of the spurious liquor industry. What is the impact of spurious liquor...

Oct 2019

60 years on, NJM builds his Legion

It has been a long innings for N. J. Menon, here he shares the high points of his career. He has now formed a new...

Oct 2019

SCAM: Be Honest. Drink it. Don’t do it.

Launched in Chandigarh, the promoters of SCAM Beer are confident of its success. Trying to create its own path, SCAM would like to create an...

Sep 2019

Amara Breweries - Broadening its Horizons

In what is seen as a a partnership that formed Amara Breweries, the newly registered company is making an impact in the growing Indian Alcobev...

Aug 2019

Arundeep looks at Brew Pubs to be a game changer

After successfully being a promoter, that launched Rock & Storm Distilleries is now branching out to start Brew Pubs under the brand name “The Brew...

May 2019

Grover Zampa Vineyard emerges as frontrunner in the Indian wine industry

In an interview with Ambrosia, Mr. Vivek Chandramohan, Chief Executive Officer, Grover Zampa Vineyards, outlines the company's strategic plans. What is the status of Grover...

May 2019

Sparta – VSOP French brandy is the next need-to-have bottle for your home bar!

KALS Group, Southern India’s alcobev company announced the launch of Sparta – India’s most admired premium grape brandy. Sparta is an authentic French VSOP brandy...

May 2019

Pernod Ricard poised to dominate Indian market

Guillaume Girard-Reydet, Managing Director, Pernod Ricard India, shares his vision of the company in a volatile Indian market which is punctuated with disruptions. How would...

May 2019

Jagatjit Industries brings disruptive technology with Lost Spirits Technologies

An award-winning distilled spirits company which uses innovative accelerated ageing technology to manufacture its products will raise the quality of Jagatjit's IMFL brands at an...

Oct 2018

AABL walking ahead of the competition

It all began in Madhya Pradesh when Associated Alcohols & Breweries Limited (AABL) was incorporated in 1989. The company was set up by its founder...

Oct 2018

Aspri Spirits launch Tito’s Handmade Vodka in India

Tito's hand made vodka has become a successful brand and has catapulted its founder Bert Beveridge into the Forbes top 400 richest men in the...