Indri, the single malt whisky from Piccadily Agro Industries, sold 2.04 million bottles (approximately 1,70,000 nine-litre cases) in 2024, placing it as the best-selling single malt in India. Of this, 1,24,000 cases were sold domestically and 46,000 were exported. The International Wine & Spirits Record (IWSR) confirms these figures and ranks Indri as the leading malt whisky in the Indian market.
The brand’s lineup includes expressions such as Indri-Trini (three-wood matured), cask-strength Indri-Dru, the Diwali Collector’s Editions, and the Founder’s Reserve 11-Year-Old. These expressions have received recognition at global spirits competitions.
PAIL’s distillery in Indri, Haryana covers 168 acres and produces malt, extra neutral alcohol (ENA), ethanol and white crystal sugar. Besides Indri, the company also offers blended malts and Camikara, an aged sugarcane juice-based rum.
Launched in 2022, Indri has witnessed rapid growth, strengthened by both domestic momentum and expanding export reach. The company now aims to place the brand among the world’s top five single malts in the coming years.
With growing global demand for Indian spirits and a shift toward premiumisation, Indri’s performance highlights how India’s single malt segment is steadily carving its place on the international whisky map.
In a significant moment for the Indian spirits industry, Camikara 3YO has become the first Indian rum to win a Gold Medal at the 2025 Rum & Cachaça Masters Awards in London. This marks the first time an Indian rum has received such recognition at the global competition.
Traditionally, India has been absent from conversations around premium rum, despite being one of the world’s largest producers of sugarcane. While countries like Martinique, Jamaica, and Barbados are known for their high-quality sugarcane spirits, Indian rum has often been associated with molasses-based blends, with little presence in the premium segment.
Made by Piccadily Agro Industries, Camikara is made entirely from fresh sugarcane juice—without molasses, added sugar, colouring, or other additives—and aged in oak barrels, reflecting a Rhum Agricole-style approach adapted to Indian conditions. Its recognition at an international competition highlights a shift in how Indian rum is being perceived globally.
This win adds momentum to the emergence of more diverse and craft-driven spirits from India.
First Travel Retail Exclusive for Bengaluru Duty Free
Indri single malt launched its first travel retail exclusive ‘City Series’ with the debut Oloroso-Sherry cask expression exclusively crafted for Bengaluru Duty Free. The limited edition is solely available for travel retail and is also the first in a series of bespoke single cask expressions, where each release will embody the spirit and essence of a different Indian city, available solely through select duty-free outlets across India and the world.
This travel retail exclusive single malt whisky is specially made, designed, and bottled for Bengaluru Duty Free, celebrating the city in every bottle. The 750 ml bottle of the Indri Single Malt Bengaluru Duty Free Expression is Rs. 9,500 and will have an ABV of 58.8%. The exclusive edition is also available only in the Duty Free, Terminal 2 Departure, Kempegowda International Airport, Bengaluru.
David Grady, Country General Manager, Avolta with Surrinder Kumar, Master Distiller & Blender, Piccadily Agro Industries Ltd.,
The Bengaluru Duty Free Expression captures the spirit and essence of Bengaluru, paying homage to its blend of vibrant modernity and rich traditions. It showcases the intricate craftsmanship Indri is known for, presented with iconic Bengaluru landmarks incorporated into the bottle design.
The makers state that each sip of this Oloroso-Sherrysingle cask expression offers a taste of the city, combining complexity and warmth with layers of tradition and innovation. This expression boasts a rich and full-bodied nose, revealing sweet caramel, fresh red fruits, and gentle spices, all beautifully intertwined with nutty, caramelized notes and earthy undertones.
On the palate, it offers a warming and balanced experience, featuring fresh red berries, subtle toffee, vanilla, and nuttiness, complemented by soft spices and a gentle dryness. The finish is long and smooth, with lingering flavours of sweet vanilla, spice, and fruity undertones, creating a lasting impression of depth and complexity.
“We are thrilled to unveil the first expression of our ‘City Series’ with Bengaluru Duty Free. Each expression of this series is a celebration of India’s diverse cities, their unique essence, and cultural richness,” said Siddhartha Sharma, Promoter, Piccadily Agro Industries Limited. Piccadily plans to launch each expression of the ‘City Series’ that will be an ode to a city’s unique culture, essence, and personality. City specific expressions will be released at other exclusive duty-free outlets, allowing travellers to embark on a flavourful journey through India.
