Blenders Pride, a leader in India’s premium whisky segment, has launched Blenders Pride Zenith Black Edition, a limited-edition expression. One million bottles of Zenith Black will be available in Pan-India markets soon. Presently, it is available in exclusive stores only.

Encased in a striking black design that signifies luxury, the Zenith Black Edition is crafted for discerning whisky connoisseur, for the One in a Million.

Long associated with Blenders Pride, black now takes centre-stage in an innovative design expression that redefines the codes of premium whisky.

Debashree Dasgupta, CMO, Pernod Ricard India, said, “Blenders Pride continues to redefine the benchmarks of premium whisky in India. The launch of the Zenith Black Edition marks the brand’s most refined expression yet—an evolution that translates its enduring legacy into a bold new design language. This year, Blenders Pride brings its core values to life through an aesthetic that celebrates aspiration, distinction, and craftsmanship. Limited to one million bottles, the Zenith Black Edition is created for individuals who don’t merely admire excellence—they embody it.”