Grano69 Beverages, makers of beer brand Proost, has registered revenues of over Rs. 115 crores for FY25, achieving EBITDA breakeven. This marks 174% growth over last year’s revenue of Rs. 42 crore and a sharp rise in volumes from 2.5 Lakhs cases in FY24 to 8 lakhs cases in FY25.
A key contributor to this year’s performance has been Proost Strong Beer. The brand expanded its footprint to six states, Delhi, Punjab, Uttar Pradesh, Kerala, Karnataka and Jharkhand while strategically deepening market share in its core regions. The company is set to introduce new products shortly to further strengthen its lineup. Tarun Bhargava, CEO and Co-Founder of Proost Beer, said, “Growing from around 42 crores in FY24 to 115 crores in FY25 and turning EBITDA-Breakeven is a validating moment for the team. It proves that a beer brand in India can be built sustainably, with discipline and capital efficiency, without burning irrational amounts of cash. For us, this milestone represents years of learning, pivots, setbacks, and belief. And honestly, it still feels like day one.”
