Beer Gardens Brew For India
It's going to be raining beer soon-and that too a German brew. The Haryana government has cleared in principle plans to set up two massive Bavarian-style beer gardens or microbrewery pubs in Gurgaon...

Delhi Excise Policy: Whining Times
With the annual policy change, the Delhi government seems to be more rigid this year. Following in the footsteps of Maharashtra, there seems to be no cheer for wine lovers. Imported wines are going to become more expensive and unaffordable...

India: The Giant Guzzler Of Spirits
Its gala time for the alcoholic beverages industry as India emerges as the Asian giant with an unquenchable thirst for liquor. A report...

India, The World's Whiskey Barrel
India is a five-letter word being said more often lately. India is ginormous--a worthy combination of gigantic and enormous--because the market is just that big, and its growth and potential growth for whisky is even larger...

"USL's objective is to be the largest alcobev company globally"
United Spirits Limited's inexorable growth has stunned the alcobev industry worldwide. It is not just the one man army (Vijay Mallya, also called VJM) who is out there winning all battles in terms of...

"We want to associate the Black Dog brand with classy music"
Amrit Thomas joined United Spirits in June 2007 to handle the gauntlet of marketing activities of India's leading spirits company. His inception has already witnessed the introduction of numerous...